Most growing companies want to buy, buy, buy other companies — but sometimes they should rent their M&A team instead — Speaking from 12 years of experience in leading Corporate Development (“Corp. Dev.”) groups in San Francisco, there is no quicker way to grow a company than to buy your competitors or supply chain by implementing a horizontal or vertical M&A strategy. …

What endeavor combines space, Cryptocurrency, SpaceX, advertising, and Google? After the travels of rockets, satellites, and people to space, advertising is about to travel to space too. With the assistance of SpaceX, Geometric Energy Corporation (GEC), a Canadian startup that provides technology services, is set to make space advertising possible…

As Delta continues and the US recovery now seems uneven, advertising for the upcoming NFL season will also be put to test. The US biggest sports by almost every measurement, it is also a barometer for advertisers and marketers who rely on reaching this very broad and large audience. With…

The security issues in digital advertising have been a subject of concern for those whose personal data or #PIIs are shared or transmitted across channels, platforms, and digital business pathways and those who use and transmit the same. If you are on any of the social media platforms and you…

Advertising has a lot to be grateful for on Reopening Day It’s Freedom or Reopening Day in California today 🥳, and the advertising industry has a lot to be grateful 🙏for as the US largest state, and one of the largest economies reopens after 15 months! 🍾 1. 2021 US…

Why aren’t more Americans talking about the risky investments in their daily lives? The signs are everywhere. — The signs are everywhere that — the bull market, inflation, easy money, low-interest rates, untethered main street v stock market activity, three rounds stimuli checks, and on and on — are going to send Americans into an amazing correction, hopefully not a meltdown. What is so bizarre is that…

The Viant IPO has ad tech buzzing. Viant, the ad tech company that bought MySpace, sees shares surge 90% in IPO February 10th, 2021 Source: CNBC Summary: Viant, which operates a demand-side platform (DSP) called Adelphic (Viant acquired mobile-first DSP Adelphic in 2017), debuted on the Nasdaq last week under…

SF “tech-exodus” to state tax havens like Florida and Texas is cowardly. Those that have moved were/are not Bay Area community members or if they were, their spine is not strong enough to rebuild our Bay Area communities. — When the going got tough, these delicate tech snowflakes drifted out of the Bay Area. Prompted by national headlines echoing the demise of San Francisco and Silicon Valley, there is now a pushback to the echo chambered exodus story. There is now a steady backbone of tech leaders who…

Why won’t ad-tech die? It is because it has nine lives and run by hustling, smart operators who always find the next idea to make money. Let’s hope they don’t defraud marketers this time. — At its heart, it is not the trader’s mentality that is controversial, advertising technology is controversial because of the advertising model and its often fraudulent participants. Period. Generally, an ad-supported model allows internet content to be monetarily…